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Data help for local businesses.

Based in Santa Cruz. I work with you in person or over Zoom, and I explain everything in plain English.

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Menu profitability

Which menu items actually make money.

Financial dashboard

Where the money goes each month.

Sales trends

What sells, and when.

Pricing check

Whether your prices are right.

How it works

  1. 1Free first project. Pick one question and I answer it at no cost.
  2. 2A quick Zoom call.
  3. 3Send your data: POS exports, spreadsheets, invoices. Messy is fine.
  4. 4I build your dashboard plus a plain-English summary.
  5. 5Monthly updates.

Pricing

$0

Your first project

$75

One-time dashboard build

from $5

A month to keep it updated

Example: which dishes earn their spot
Sample data

Each dot is a dish, placed by how often it sells and how much it makes per plate. The dashed lines are the menu averages.

StarsPuzzlesPlowhorsesDogsOrders per monthProfit per plate ($)
Stars:
popular and profitable. Keep them front and center.
Plowhorses:
popular but thin margins. Nudge the price or the plate cost.
Puzzles:
profitable but rarely ordered. Move them up the menu or let staff recommend them.
Dogs:
low on both. Rework them or cut them.

Tell me the one question you want answered first.

I also work as a server at Kianti’s Pizza & Pasta Bar in Santa Cruz, and spent two years serving at Super Sushi in Carlsbad, so I know how a restaurant runs from the floor.

Get in touch